GIG Partners with Cutting Costs for Celiacs

We are excited to announce a partnership between GIG and Cutting Costs for Celiacs, a nonprofit organization that helps families below the poverty line afford gluten-free food. Cutting Costs for Celiacs was founded in 2013 to serve Milwaukee County, Wisconsin. The partnership with GIG will make it possible to expand the vision of the local organization’s founder, Lexie Van Den Heuvel.

Listen to the Celiac Project podcast announcing the partnership and see the press release.

Lexie founded Cutting Costs for Celiacs to provide monthly stipends and care baskets for low-income families with children with celiac disease. She began the nonprofit after being diagnosed with celiac disease as a teenager. While grocery shopping, she noticed higher prices for gluten-free products and wondered how low-income families could afford these items. Through her research, she discovered many families are sometimes forced to eat foods with gluten, which can cause serious health problems for those with celiac.

This past summer, Lexie connected with Cynthia Kupper, CEO of GIG after being honored during GIG’s hero recognition campaign.  Discussions ensued about the vision for growing the non-profit. GIG offered to join forces with Cutting Costs for Celiacs as it fits perfectly with GIG’s mission to make life easier for everyone living gluten-free.

With this announcement today, a new outreach initiative for GIG is born. Because GIG cares about those in our community who struggle to afford gluten-free food, and we know that the cost of gluten-free food is one of the biggest challenges our community faces, we aim to make life easier by cutting costs. This program will launch later this year, so stay tuned!